Market Researcher

Job description

As a Market Researcher at the group level, you are responsible for gathering, analyzing, and translating market information into actionable insights for the organization. Your responsibilities include:

• Market and Competitor Analysis: You actively monitor developments within the sectors where Alsico operates and map out key players, trends, and benchmarks.
• Customer and Segment Analysis: You research customer needs and behaviors across different regions, identify new target audiences, and support the segmentation strategy.
• Support for Strategic Decision-Making: You prepare reports and recommendations to assist management in commercial and strategic decisions, such as market entry or positioning.
• Design and Execution of Quantitative and Qualitative Research: You develop surveys, interviews, or other tools to collect relevant data, both internally and externally.
• Monitoring International Market Developments: You track global economic, technological, and political trends that may impact Alsico and its customers.
• Collaboration with Sales, Marketing, and Product Development: You work closely with various departments to share insights, validate ideas, and enrich market knowledge.
• Development and Maintenance of a Central Knowledge Database (Market Intelligence): You create a structured approach for collecting, documenting, and sharing market information across the group.
• Reporting to the Executive Committee: You regularly report to the Managing Director and other key stakeholders within the group.

Profile

• Master’s degree in (preferably) Economics, Marketing, Business Administration, or a related field
• Strong analytical and communication skills
• Interest in international markets and strategic thinking
• Experience with or affinity for Market Intelligence is a plus
• Fluent in Dutch and English; additional languages are an asset

What's in it for you?

• An exciting and challenging job in permanent employment.
• An environment with training opportunities that stimulate your growth.
• A great team that gives you room to develop yourself further.
• A competitive salary with accompanying fringe benefits.
• Flexible working hours, flexible leave arrangements and the possibility to work from home.

• Lots of sports fun with colleagues or family on our padel court.

Interested? Mail your motivation letter + CV to: jobs@alsico.com